In the world of workforce research (i.e. employee surveys) the key objective is to measure or diagnose specific employee issues that are occurring in an organization. Many organizations offer surveys to measure or improve employee engagement. The reality is that each organization typically defines engagement differently. This lack of a true definition is what makes ?surveying? employees to measure engagement so difficult if not impossible. Sure, a lot of companies claim to have the ?magic questions? for determining engagement, but the science behind these efforts is still suspect.
